Digital Marketing Manager

Basic Job Information

Job Level : Mid Level
No. of Vacancy/s : [ 2 ]
Employment Type : Full Time
Job Location : Kathmandu
Offered Salary : Negotiable

Job Specification

Education Level : Bachelor
Experience Required : More than or equals to 2 years
Professional Skill Required : In-depth knowledge of various social media platforms, best practices, and website analytics
Working Hours: Full-time (9:30 AM – 5:30 PM)

Job Description
  • Excellent understanding of digital marketing concepts and best practices
  • Prepare and execute digital marketing strategies and campaigns
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
  • Set up conversion, pixel, and event tracking on the website and across various digital platforms
  • Plan the Digital Advertisements including Facebook Ads marketing, Google Ads etc.
  • Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
  • Plan and prepare creative contents for strong digital presence
  • Optimize SEO of the website
  • Excellent communication and interpersonal skills
  • Assist with marketing team to launch marketing offers
  • Collaborate with designers to improve user experience
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Analyze the data and customer behavior in digital medium